Crafted a documentary-style video celebrating Ipekyol’s 38-year history. This mixed-media film showcased the brand's iconic success and identity, encapsulating a sophisticated, dynamic, and fashionable style.
To define the brand’s identity, we created the concept of "The Ipekyol Woman," an anonymous guide who led viewers through Ipekyol’s journey. The measuring tape, our hero prop, acted as the timeline for Ipekyol’s journey.

"Since it is a fashion and clothing brand, I decided to give the film texture. I wanted to make the project both very visual and tactile."
-Sera Rengim Sezer