Directed a series of short-form social media videos for Yves Rocher, featuring well-known influencers and actors. Crafted a whimsical New Year’s world inspired by the Yves Rocher universe, capturing magical, intimate moments of people encountering the brand’s products.
The project culminated in a special launch event, where Yves Rocher collaborators, influencers, and guests gathered to celebrate — and where the films were screened for the first time.