For the new interpretations of Hande Yener’s song “Max,” I worked with three different artists and built a concept that continues the energy of summer and the return to the city. We designed a unique visual corner for each artist and shot mini music videos on a rooftop. The goal was to let each artist shine in their own world: dynamic, natural, and true to their character.

Creating three completely different worlds in the same space was incredibly fun. We had a great harmony with both the artists and the team. Building these unique setups in such a short time showed us that anything is possible with the right creative approach.